Advanced Dental Care with a Family Focus
Cornerstone Dental is the latest addition to Martinsburg, West Virginia’s dental care providers. Owned and operated by local brothers, this modern dental center came into the picture when Dr. James Gibson, DDS and his wife decided they wanted to retire.
Taking on this project meant addressing a variety of challenges. The practice was changing hands, name and staff, meaning Cornerstone Dental needed a trusted brand that would promote them with existing patients, as well as target new demographics for the practice to grow with.
Project requirements included:
• Showcase the family bond and professional atmosphere perfectly mixed with the personable care of expert staff
• Mobile friendly website for families on the go
• Establishing a wider base of appeal, connecting with a diverse demographic
• Be inclusive of dialogue and visual assets that engage existing and new patients
• Provide continual analysis and inbound marketing services
Client: Cornerstone Dental
Project Scope: Branding, Photography, Content Development, Web Design, Marketing & SEO
Release Date: July 2016
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